Leadership development prog kicks off

IMPHAL, Feb 13 (DIPR): A 3-day Leadership Development Programme for Chairmen/Board Directors of Primary Agricultural Co-operative Society (PACS) and Handloom Cooperative Societies of Manipur State was inaugurated today at the conference hall of Institute of Cooperative Management (ICM), Cooperative Complex, Lamphelpat.
The programme is organised by ICM under the sponsorship of National Centre for Cooperative Education, NCUI, New Delhi.
Speaking as chief guest at the inaugural function, H Rupachandra Singh, Registrar, Cooperative Societies, Government of Manipur said that products with inferior quality and unattractive designs result in lower sales rate so a product should be customised according to the needs and desire of consumers/buyers emphasising on designs and quality.
He also appealed to the Board Directors present at the function to gather knowledge regarding market strategies and uses of internet as a marketing platform which will ensure the sustainability of Cooperative Societies.
Citing the importance of the 3-day leadership programme, L Tompishak Singh, president of Manipur State Cooperative Union appealed to the Chairmen and Board Directors to attend the programme and its field visits which would help increase production of their product.
Dr N Ranjana Devi, Director, ICM in her key note address said that ICM has been organising certain programmes on leadership development in the field of fisheries, dairy and agriculture in the State.
She informed that the 3-day leadership programme will impart knowledge on qualities and responsibilities of being a leader and Board Director, promotion and sales of product, etc.
She elaborated that the programme will also have field visits making certain Self Help Groups aware of the schemes of how to avail funds and resources, develop its market, access social media, e-commerce and internet as a platform for sales of product.
During the programme, eminent resource persons will speak on the topics like role of Chairman/ Board Directors of Handloom Cooperative Societies, function and qualities of good leader, promotion & management of Self Help Groups, marketing strategies, maintenance of accounts for Cooperative Societies, schemes of handloom , innovative design, use of internet/ social media, etc.
K Joychandra Singh, Programme Coordinator, ICM and Board Directors and Members of PACS and Handloom Cooperative Societies also attended the inaugural function.

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