5th Elle's Cakes & Bakes store inaugurated

By Our Staff Reporter
IMPHAL, Jan 13 : A 5th store of Elle's Cakes & Bakes was inaugurated at Porompat today with Commerce and Industry Minister Th Biswajit as the chief guest.
Speaking on the occasion, Biswajit said that the Government without the help of entrepreneurs will not be able to  root out the problem of unemployment in the State.
As such, the State Government has been giving extensive attention on  promoting and welcoming more entrepreneurs of Manipur.
Elle's Cakes & Bakes Co-founder Pradeep Meitram stated that the bakery, established in 2010, provide services in four areas including manufacturing of its own bakery items like cakes, pastries, cookies etc while premium natural ice-creams with natural and seasonal fruits and manufacturing a variety of traditional sweets under its banner.
Elle's has been operating Quick Service Restaurant (QSR) for the past many years, he added.
He maintained that Elle's Cakes & Bakes plans to boost food and hospitality sector in the State through its "Vision 20-20-2020" by opening at least 20 stores across the State by the end of this year while expressing hope that this will generate employment of not less than 200 individuals.
Maintaining that it requires to upgrade the production capacity at Nilakuthi food park in order to meet the demand of various stores, he informed that Manipur Food Industries Corporation Ltd has already sanctioned production space to Elle's Cakes & Bakes to augment production volume. The store in Porompat is the largest cafe' in the State in terms of size and services, he claimed.